Brand Equity | In Conversation With IPG's CEO | Saatchi & Saatchi's NDS 2016
By : ET NOW
Published On: 2016-08-17
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24:56
In this edition of Brand Equity, first up IPG's Chairman and CEO Micheal Roth talks about the IPG philosophy and how it has worked for the group, IPG's Media Practices and how he sees the advertising model evolve. Further in the show Brand Equity brings you three cutting edge ad films from this year's Saatchi & Saatchi's New Directors' Showcase, hand-picked by Andy Gulliman- Worldwide Film and Content Director, Saatchi & Saatchi. Tune in.
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