Apple is in uncharted territory regarding its average sales price declines of both iPhones and iPads. Over the past two quarters, the iPhone price has dropped by $61 ? the biggest decline in the history of the device. The fact that Apple managed to maintain a smartphone price level between $624 and $660 in the time period spanning F1Q11 to F1Q13 will go down in history books as one of the most amazing feats of pricing power in the consumer electronics history. br With a nod to the telephones of the past and the technology of the future, LG Electronics of South Korea on Monday announced a new smartphone with a curved screen , the LG G Flex. The move came about a month after LG's domestic rival, Samsung Electronics, introduced a phone called the Galaxy Round, which it billed as the first smartphone with a curved display. br Buyers of Apple's iPad Air will be able to outfit their new tablets with keyboards and cases courtesy of Logitech. Announced on Monday, Logitech's FabricSkin Keyboard Folio, Ultrathin Keyboard Cover, Ultrathin Keyboard Foli , and Folio Protective Case are all designed to protect the iPad Air. The Folio Protective Case doesn't offer a keyboard but comes with a stand and a waterproof skin that Logitech says will protect the iPad against bumps, scratches, and spills. All four cases will launch sometime in November.