To promote their book very easy I take this book I would have this front in center on the middle the profile I create that visual image br that you know the text is up here the pictures up there. I put it front and center and then underneath I put this is how you can buy this book this is how you gonna read more about it, read the publishers comments, any other foreword any of the and subsequent since it hit the press your press releases just the the main emphasis is to taken from your LinkedIn profile and always drawn back to your main website.