Running a web site is like having a big walk-in closet in your house. When you first moved in, you bought some closet-organising kits and made your closet into a thing of beauty: Clean and efficient. And then … you let things get out of hand. Hangers are on the floor. The paint’s been scuffed. Clothes are piled up everywhere and there’s a thick layer of dust on top of everything. What was once a shining example of closet mastery is now just a place where stuff sits.