Jeff Bezos beats Elon Musk's SpaceX in the reusable rocket race. Blue Origin, the private space firm owned by Amazon's Jeff Bezos, has just dropped a huge gauntlet in the race to develop a reusable rocket. It just launched its New Shepard space vehicle (video, below), consisting of a BE-3 rocket and crew capsule, to the edge of space at a suborbital altitude of 100.5 kilometers (62 miles). The capsule then separated and touched down beneath a parachute, but more importantly, the BE-3 rocket also started its own descent. After the rockets fired at nearly 5,000 feet, it made a a controlled vertical landing at a gentle 4.4 mph. br br So far, SpaceX has managed to get its own reusable booster close to its barge platform, but hasn't nailed the landing yet. Elon Musk's company does have a more daunting task, however -- its much larger Falcon 9 reusable first stage is propelling the rocket to an orbital, not suborbital altitude. While SpaceX's rocket separates at a similar height of around 50 miles, its speed at that point is much faster than that of New Shepard -- around Mach 10 compared to Mach 3.7. As a result, it continues to an apogee height of nearly 90 miles, so it has a lot further to fall. During its last attempt, the rocket unfortunately exploded early in the flight, setting the program back significantly.