Role of analytics in designing multi-device purchase path

Role of analytics in designing multi-device purchase path

Analytics driven attribution is basically tracking and analyzing the multi-device marketing touch points and credit the contribution to conversion. br br With analytics driven attribution, brands will benefit in many ways like: br - Cross channel performance evaluation br - Insights to improve user experience br - Campaign communication strategy br - Effective budget planning br - Sales pipeline optimization br & so much more. br br Brands can measure various aspects of a multi-device purchase path through analytics. You can learn more here - br br TO THE NEW DIGITAL is a premium digital services company that uniquely combines the power of technology, analytics, marketing and content for digital transformation.


User: TO THE NEW DIGITAL

Views: 3

Uploaded: 2016-02-16

Duration: 01:04