The hashtag #DeleteUber has gone viral on social media, after users accused CEO Travis Kalanick of profiting from Trump's immigration ban. Users deleted the app due to the company's actions during the protest at JFK airport, where two Iraqis were detained due to the executive order. Uber announced that they wouldn’t increase prices during a unionized taxi protest in response to Trump, despite a greater demand for rides. Protestors encouraged those who oppose Trump's immigration ban to delete the app.