Snap said in a blog post that it launched lenses — which are images

Snap said in a blog post that it launched lenses — which are images

Snap said in a blog post that it launched lenses — which are imagesbr that people can superimpose on their selfies — a year and a half ago to give users more ways to express themselves.br Unlimited article access, anytime, anywherebr NYTimes Crossword Access, Enjoy 20 years of NYTimes crosswords archives, sync your progress across any devicebr 1 complimentary digital subscription to give anyone you’d likebr “The copycatting impacts sentiment among investors because to some degree the advertising spendingbr that goes to Instagram and Snapchat comes from the same pool,” said Brian Wieser, an analyst at Pivotal Research.br These features added whimsy and color to Snapchat’s messaging service, which has drawn an avid base of usersbr and has helped propel new forms of digital advertising.br Investors are looking for evidence that Snap can be more innovative than its competitors, andbr that its new products can attract and retain Snapchat’s young users, who advertisers want to court.


User: RisingWorld

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Uploaded: 2017-04-19

Duration: 01:37

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