The #GiveItUp debacle that has been initiated by Modi and the BJP seems less like a noble initiative an more like a farce that is meant to fool the nation into spending a total of 400 crores from their own pocket. With LPG prices increasing at the substantial rate of 4 rupees per month, one must look at the shady nature of the #GiveItUp campaign and how it changed into #TakeItUp for no apparent reason.