Forget the Super Bowl, the Puppy Bowl Is on Sunday Too! Puppy Bowl XIV is set to air at 3 p.m. br on Feb. 4, and then again at 6 p.m.br during the Super Bowl. This year's Puppy Bowl will feature two teams, Team Ruff and Team Fluff, made up of puppies from 48 different shelters and rescue groups with a special focus on puppies from areas impacted by natural disasters, like Houston and Puerto Rico.