Nike Releases 2019 BETRUE Collection in Honor of Pride Month

Nike Releases 2019 BETRUE Collection in Honor of Pride Month

Nike Releases 2019 BETRUEbr Collection in Honor of Pride Month In partnership with the Gilbert Baker Estate,br Nike has updated their BETRUE collection tobr include the original eight-color LGBTQ flag. The rainbow flag, created by Gilbert Bakerbr in 1978, originally featured pink, red, orange,br yellow, green, turquoise, blue and violet. The 2019 collection bears the slogan,br “BETRUE UNTIL WE ALL WIN,” andbr highlights various LGBTQ athletes and allies. Nike, via statement Nike also announced the administrationbr of grants through the Charities Aid Foundationbr of America to more than 20 LGBTQ groups. The Los Angeles LGBT Center, National Gaybr Basketball Association and Hetrick-Martin Institutebr are among the organizations receiving support. The BETRUE Collection was initially startedbr in 2012 in order to promote inclusivenessbr of the LGBTQ community in sports. From 2012 onward, Nike has released a new BETRUEbr collection each year during National Pride month,br in promotion of gender and sexual equality. This year’s BETRUE collection was released inbr North America on June 8 and features LGBTQbr themed footwear, apparel and accessories.


User: Wibbitz Top Stories

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Uploaded: 2019-06-14

Duration: 01:21