It was reported in a section of the media that 'sources from the ad world' say, "Ranbir hasn't done ads with heroines (barring one with Shruti Haasan), nor does he ever plan to do so. He has been offered close to 10 brands in the last five years with names like Katrina Kaif and Deepika Padukone--- but he’s refused them all. Ranbir’s reasoning is that otherwise his chemistry with the heroines will become the talking point and not the brand itself.