1 The phrase "you get what you pay for" applies even to Black Friday. Some of the those amazing deals are outdated models or simply bad products. br 2 Top name brands make br stripped down products br to sell specifically on Black br Friday, so do your research. br 3 Many Black Friday deals br will be available online as br early as 10 PM Wednesday night. br 4 This is especially helpful for br Apple products, which stores br aren't allowed to mark down. br 5 You probably br don't need to br be there when br the store opens.