HBO Max Sets br Official Launch Date The new streaming service br will be available on May 27. The WarnerMedia-owned service will br feature all HBO programming as well br as new original content. Subscribers will also have access to br third-party licensed content such as br ‘Friends’ and content from WarnerMedia br brands such as CNN and DC. The monthly subscription fee br will be $14.99, with HBO Now br subscribers receiving access br at no additional cost. Leading up to service’s debut, br HBO released 500 hours of br free programming in the U.S.