Hyundai Motorsport will soon participate in the inaugural all-electric touring car championship PURE ETCR, which will commence later this year.br PURE ETCR will set the benchmark for electric racing around the world and accelerate the transition to emissions-free mobility. Hyundai’s involvement marks the latest step in the company’s quest to make motorsport greener.br Hyundai Motorsport will compete in PURE ETCR with its new all-electric high-performance touring car, the Veloster N ETCR. It heralds an exciting new era for Hyundai, which will see electric racing become one of the pillars of the company.