Disney CEO Hintsbr at Permanent Move to Shortenedbr Theatrical Release Window.br Disney’s CEO Bob Chapek spoke aboutbr the future of the company’s theatrical releasebr format during a Q&A on Monday. .br Chapek said that consumers arebr more "impatient" than ever. .br It’s because of this that Chapek isbr “not sure there’s going back” to thebr traditional pre-pandemic format. .br The consumer is probably morebr impatient than they’ve ever beenbr before … particularly since nowbr they’ve had the luxury of an entirebr year of getting titles at homebr pretty much when they want them.br So, I’m not sure there’s going back. , Bob Chapek, via 'Complex'.br Chapek stressed that shifting to a shortenedbr release window did not mean “cut[ting] the legsbr off” of theatrical exhibition runs entirely.br Obviously, theaters aren’t goingbr to be 100 back. But it’s nice tobr know that we’ve got the ability forbr people who do want to enjoy it in theirbr home — because they don’t quite feelbr confident in going to a movie theaterbr — that they’ve got that choice, Bob Chapek, via 'Complex'.br In September 2020, Disney releasedbr ‘Mulan’ to Disney+ subscribers forbr a one-time fee of $29.99. .