Patagonia to Stop Offering Custom Corporate Logos on Products

Patagonia to Stop Offering Custom Corporate Logos on Products

Patagonia to Stop Offering Custombr Corporate Logos on Products .br Patagonia has announced its intention to “[transition]br away” from offering corporate logos on its products. .br According to a blog post from the brand,br adding logos to its gear shortens the lifebr span of its products “for trivial reasons.”.br People change jobs, and the extra logobr makes for an awkward re-gift. Peoplebr tend not to pass logo’d gear down tobr their kids, and not everyone wants to bebr an advertisement on weekends, even ifbr they’re proud to go into work on weekdays, Patagonia, via statement.br Patagonia also pointed out that its gearbr was meant to be “used for decades.” .br In 2018 alone, 11.3 million tons ofbr textiles ended up in landfills, andbr we’re not okay being a part of that.br Knowing how deeply you care aboutbr your colleagues, family and fellow humans,br we don’t think you are either, Patagonia, via statement.br Patagonia has been offering the custombr service to its corporate clients for decades.br The company acknowledged that the decisionbr to end this service will likely “cost [them] somebr business,” but they’ve “accepted it.”.br When we made this decision, we acceptedbr that it might cost us some business. But webr hope you’ll see this shift for what it is:br another of our ongoing efforts to supportbr a healthy planet—and a call to action.


User: Wibbitz Top Stories

Views: 1

Uploaded: 2021-04-16

Duration: 01:12

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