Snoop Dogg Buys , Death Row Records.br NPR reports rapper Snoop Dogg is now br in charge of the famed record label that kickstarted his career in music.br Snoop has reportedly acquired the br rights to the Death Row Records br brand from MNRK Music Group.br The terms of the deal remain undisclosed.br The legendary West Coast rapper br and media mogul says he's thrilled br to take over at Death Row Records.br I am thrilled and appreciative of the opportunity to acquire the iconic and culturally significant Death Row Records brand. , Snoop Dogg, via statement.br It feels good to have ownership br of the label I was part of at the beginning of my career and as br one of the founding members. , Snoop Dogg, via statement.br This is an extremely meaningful moment for me. , Snoop Dogg, via statement.br Death Row Records, founded by Dr. Dre, br Suge Knight, Dick Griffey and the D.O.C. br in the early 1990s helped thrust br hip-hop into the mainstream.br Death Row Records, founded by Dr. Dre, br Suge Knight, Dick Griffey and the D.O.C. br in the early 1990s helped thrust br hip-hop into the mainstream.br The label produced era-defining br records such as Dr. Dre's 'The Chronic,' br Tupac Shakur's 'All Eyez on Me' br and Snoop's classic debut, 'Doggystyle.'.br The label produced era-defining br records such as Dr. Dre's 'The Chronic,' br Tupac Shakur's 'All Eyez on Me' br and Snoop's classic debut, 'Doggystyle.'.br Snoop is clearly the br executive to take Death Row into its next 30 years.