This Day in History: , Packers Face Chiefs br in the First Super Bowl.br January 15, 1967.br At the Los Angeles Coliseum, br the Green Bay Packers beat the br Kansas City Chiefs by a score of 35-10.br That historic first-game was played before a br non-sell-out crowd of 61,946 people.br Green Bay scored three touchdowns br in the second half to defeat Kansas City.br For their win, each member br of the Packers collected $15,000.br At the time, the amount was br the largest single-game br payout in the history of team sports.br Today, a 30-second Super Bowl commercial br can cost as much as $2.5 million.