How can the OODA loop framework be effectively applied to improve strategic decision-making and maintain a competitive edge in today's fast-paced business environment? Today, we will explore the OODA loop, a powerful framework developed by military strategist John Boyd. It is essential for anyone seeking to enhance strategic speed and maintain a competitive edge in a fast-moving environment. Learn how the OODA loop—Observe, Orient, Decide, Act—can be applied to the business world. For example, we can look at Apple's approach to the smartphone market to demonstrate its effectiveness.