Alex Schultz, Meta's CMO and VP of analytics, says AI will face wobbles and setbacks, so marketers need to focus on long-term progress and real results

Alex Schultz, Meta's CMO and VP of analytics, says AI will face wobbles and setbacks, so marketers need to focus on long-term progress and real results

Alex Schultz, Meta's CMO and VP of analytics, says AI will face wobbles and setbacks, so marketers need to focus on long-term progress and real results

Alex Schultz, Meta's CMO and VP of analytics, says marketing leaders need to focus past the hype and towards the long-term trajectory of AI to see where the industry is headed. He was interviewed by Business Insider at the Cannes Lions 2024 International Festival of Creativity.

User: Business Insider

Views: 31

Uploaded: 2024-06-26

Duration: 02:11

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