pDonald Trump has said it many times: "The most beautiful word in the dictionary to me is tariff." But the tariffs that Trump is imposing on businesses across the borders are having a less than beautiful effect. Trump came to power promising prosperity for the United States, a "new golden age", but now the country is teetering towards recession. pbr Is this a lose-lose situation where Trump's tariffs provoke a similar response from the penalised countries? Caught in the middle are the consumers who always seem to suffer when the people in power want radical change. Produced by Théophile Vareille, Rebecca Gnignati and Ilayda Habip.