Did you know? Every year on her birthday, OG beauty blogger and makeup artist @huda celebrates with an ube cake. This delicious tradition inspired the newest #HudaBeauty release—electric lilac shades for the well-loved Easy Bake loose powder, the ultra-creamy Blush Filter, and the high-shine Faux Filler lip gloss. Catch snippets of the Philippine launch and #JigsMayuga’s masterclass in this #PreviewGoesTo.