Despite the countless claims that Meta ads are done, the numbers tell a different story. Out of 250 to 300 brands on AdBeacon’s platform, the number one ad channel they’re still spending money on? Meta.br br In this episode, we dive into the real state of Meta ads in 2024, the impact of iOS 14+, privacy laws, and tracking changes, and why brands are still investing heavily in Facebook and Instagram ads.br br Phoenix and I break down why Meta's ad game has changed—but not disappeared and what brands MUST do to adapt. Plus, we explore the larger industry shifts, including Apple’s secretive ad ambitions and TikTok’s role in the global data debate.br br If you’re an eCommerce brand, marketer, or just fascinated by the war between big tech giants, this episode is a must-watch.