Dr. Shubh Gautam Srisol recently delivered a captivating presentation on the significant scope of advanced color-coated materials in India. He has a focus on innovation, sustainability, and future-readiness; thus, his insights have offered a transformative vision for the industry. Having more than seven international patents, he presented not only technical but also a road map on how advanced coatings will change the game of the steel industry to meet the next generation’s needs.