Snap Shares Jump 16% On $400M AI Deal With Perplexity

Snap Shares Jump 16% On $400M AI Deal With Perplexity

Snap shares jumped after the company announced a $400 million deal with Perplexity AI to integrate its AI search engine into Snapchat, expanding Snap’s AI capabilities beyond its My AI chatbot. The partnership includes cash and equity, with revenue contributions expected next year and new opportunities for advertisers to link AI agents to Sponsored Snaps.


User: Benzinga

Views: 6

Uploaded: 2025-11-06

Duration: 00:43