From banker to man behind Pinoy gelato, Japanese cuisine and milk teabr br Richie Cuna’s story is a testament that true success isn’t just about climbing the corporate ladder — it’s about following your passion. After decades as a respected banking executive, Richie reached the top of his career, yet deep inside, he knew his heart belonged somewhere else — in the world of entrepreneurship. Inspired by his love for ice cream, he started small with Sorbetero, a humble beginning that became the foundation for something extraordinary. Determined to master his craft, Richie went abroad to study gelato-making in Italy and the US, where he discovered the artistry behind authentic flavors. This passion gave birth to Fiorgelato, a proudly Filipino brand that brought world-class gelato closer to home. But Richie didn’t stop there. His entrepreneurial curiosity led him to explore Japanese cuisine, launching Donburi, a concept that captured the Filipino taste for Japanese comfort food. Eventually, he ventured into the fast-growing beverage scene with KURIMI, a Japanese milk tea brand that quickly became a favorite nationwide.