Witness the future of movie marketing. Discover how Diamond Films' "Life of Chuck" campaign achieved 2x industry benchmarks using Dailymotion Advertising's revolutionary EchoAI conversational ad format. This case study breaks down Mexico's first conversational movie campaign.br br This success story explores how Diamond Films moved beyond passive trailer views to create active, one-on-one conversations with their audience at scale. By integrating conversational AI directly into the video ad, they invited viewers to ask questions about the plot, cast, and showtimes, transforming passive attention into active intention and delivering groundbreaking results in brand lift.br br About Echo AI:br Echo AI is Dailymotion Advertising's pioneering solution that embeds conversational AI directly into video ads, allowing consumers to ask questions and receive instant answers without leaving the format.br br Connect with Us:br · Website:br · LinkedIn:br br Subscribe to Dailymotion Advertising for more expert insights on AI-powered advertising, video intelligence, and marketing innovation.