Adrian Hines Seth Godin's "The Dip" Book Review by Adrian Hines What is The Dip that Seth Godin talks about? Do you know when you are in a dip? When is the right time to quit? How can you actually apply this not only to your business or job but your life? Those are valid questions and the book will answer it for you. I will give you my honest opinion about Seth Godin's The Dip and let you know if its worth reading.