On October 21st, 2010, 3BL Media caught up with Nikos Koumettis, President at Coca-Cola Ltd while attending the Canadian Business for Social Responsibility (CBSR) conference, Collaborating for Sustainable Change in Toronto.br br CBSR, a non-profit, member-led organization that mobilizes Canadian companies to make powerful business decisions that improve performance and contribute to a better world and 3BL Media, a leading CSR and sustainability communications company, have partnered to raise awareness about organization's efforts and progress around corporate social responsibility efforts.