DIY Culture: Hack Your Stuff with Silicone Rubber 'Sugru'br Maker Faire - San Mateo County Event Centerbr sugru (www.sugru.com) is a new material designed to give people an easy way to hack and repair their stuff. Jane ni Dhulchaointigh, the inventor of sugru, tells the story of the invention - bringing it from an idea she had as a student, through to developing the technology, building a business and fueling a movement of everyday hacking & repairing.