College Essay Help: What is Your Story? Kimberly Shepherd debunks a common myth about what admissions counselors want to see in your college application essay. If you are looking for more college admissions help, visit the website above. You’ll get free access to Kimberly’s video series plus a special report on her Top 10 Tips for College Application Essay Success! With 24 years experience, Kimberly Shepherd of KSA Educational Consulting, LLC, has developed a unique approach for the college search process – one that places you behind the wheel rather than, as most people feel, under the wheels of the “college machine.