This blogging pingback video tip, related blog post and an entire curriculum of Social Media Training can be found in the Practical Social Media University at br Many people have seen the word "pingback" before but are unfamiliar with what it is. Pingbacks can be a helpful tool to use in building up traffic to your small business's website. In this social media training tip, we'll let you know what a pingback is and why it can be very important to the health of your blog.br br For more on the founder of the University, Steve MacDonald, please visit .