Video Marketing | Branding Yourself in 2013 Video Marketing is becoming a large part of business online, and it will be a large factor in your business success. Branding yourself in 2013 will be a large part of that success.br So to recap: provide video marketing or videos in general if you aren’t because this will be a vital part of branding yourself in 2013. Provide easily navigational abilities to your readers good content and you will find success.