THINK RED is an initiative from Flora that aims to raise awareness about Cardiovascular Disease (CVD), which is South Africa’s second biggest cause for death. The aim of this campaign is not only to inform South Africans about the risks connected with CVD but to also educate them on preventative measures. Flora has brought out a striking red 1.2kg FLORA Light pack that incorporates hard-hitting CVD statistics and this is meant to serve as a daily piece of communication about Heart Awareness.