IBM ix's Chief Evangelist Nancy Kramer | In Conversation with Sonali Krishna | Brand Equity

By : ET NOW

Published On: 2018-10-23

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This week on Brand Equity, Sonali Krishna catches up with IBM ix's Chief Evangelist Nancy Kramer to discuss how the IT giant IBM's in-house digital agency wants to disrupt the advertising industry, why traditional agency structures will collapse, the imminent threat to ad agencies from consultants & tech companies, AI, blockchain & much more! Tune in!

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